My Audience

My survey
https://www.surveymonkey.com/r/JV8BTDJ

My results
https://www.surveymonkey.com/analyze/zLqQuIl5EBJXUCkkJhvXovOuZaFJxo8mXL5045oOQmc_3D?tab_clicked=1

This result shows that over 50% of my audience prefer listening to pop music over other genres such as Rap, Rock and R&B. This is useful as it would aid me in choosing which conventions of specific genres to add into the video and how they the audience will respond to them. The audience will expect to see some things that are usually in pop music videos.

This is useful as it makes clear the type of lighting that the audience prefers to see in their favourite music videos. Instead of dim and low key lighting I will choose bright High Key lighting in the video. This is because it will meet the audiences expectations and so that there is a similarity which is something that Steve Neale says will keep the audience satisfied in his theory. This will alter my design of the video making the final product predominantly High Key lighting. 

These are things that the audience will expect to see in a music video.

Most of the audience will prefer a brighter colour scheme. This is due to most of them preferring to watch pop music videos. These are usually happy themed and the emotion is further exaggerated through the use of bright colours and high key lighting. This shows that the audience will prefer to see the same conventions that are in the pop music videos. This means that in my music video I am going to use bright colours to represent the message.

100% of the audience prefers narrative music videos. A narrative music video or story driven music video is a video that has a driving plot, theme or visual motif running through it that engages the audience, tells a story or drives a theme throughout the video. This means that I will try to put a story into the final video to support the lyrics.

My Audience - 
Gender - Female
Age - 16 - 18
Socio-economic class - Working/Middle
Likes - Bright Colours, Narrative, High Key Lighting, Pop Music, Pop Video conventions
Dislikes - Dark colours, Rock Music, Abstract Music Videos, Low Key Lighting

NEA Planning Part 6 - Schedule

In conclusion I think that it is important to produce a schedule of activities when working on a production because it means that I will efficiently complete all the task that I need to do in the right order and in the right time. I am likely to struggle with creating the graphics and text for the video because it will be hard matching it to the personality of the artist. I am also likely to struggle with writing text for the website. In addition to this I will struggle with ensuring the video is exactly 3 minutes long as I have a lot of ideas to put into the video. In order to complete these difficult tasks I will research tips and tricks on how to use different software to create these graphics.